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GH ActFree assessment

Free marketing assessment

Find out what is holding your marketing back

Quickly answer a few questions about your business and your marketing. You get a score from 0 to 100 for each area, and you see which one is holding back your sales.

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  • No card
  • No sign-up
App card showing the level of your marketing: a score of 53 out of 100 and, as the current priority, Conversion & Sales and Presence & Proof
Example: the score of a neighbourhood bakery
  • 48ways to win customers, analysed by the method
  • 36marketing numbers explained in plain words
  • 25+years of sales experience behind the method

You post, you advertise, you run promotions. And you still don’t know what is holding your sales back.

  1. The money goes to whatever feels urgent, not to what would actually fix things.
  2. Every month starts from scratch: a post, a promotion, an ad, with no order between them.
  3. Ready-made plans ask for more time and more budget than you have.

Once you can see the bottleneck, it gets easy to decide where your time and money should go.

From first click to your score

  1. Answer 26 questions

    First, 8 about your business: what you sell, who to and what you want right now. Then 18 about your marketing, with answers to tick. No technical terms, and the app keeps what you have already answered.

  2. See the score and the bottleneck

    Each area of your marketing gets a score from 0 to 100. The app shows which one is holding the others back, and explains why.

  3. Follow the 90-day plan (Pro)

    In Pro, the assessment becomes a list of actions in the right order, sized to the hours you have each week.

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See what shows up on your screen

Images from the app, with an example business: a neighbourhood bakery.

Assessment screen with the questions and the score for each area
A score for each areaAnd next to it, what that score means in practice.
Screen of the 90-day plan, part of Pro, listing what it includes
The 90-day plan, in ProActions picked for your business, split into three months: getting organised, building momentum and growing.

A plan that keeps up with your business

A ready-made spreadsheet or an AI answer gives you a text that is out of date by next month. GH Potens changes the plan as your numbers change.

  1. 1

    Assessment

    Shows where your marketing stands today, with a score for each area.

  2. 2

    Plan

    Sorts out what to do first: what brings the most results for the least effort.

  3. 3

    Monthly check-in

    You note down four numbers a month. The plan adjusts, and once a bottleneck is solved the app points to the next one.

That way, next month’s plan always starts from what happened this month.

The six areas the assessment looks at

  1. Positioning & Offer

    Being clear about who you sell to, what you solve and why anyone should pick you.

  2. Presence & Proof

    Being found and looking trustworthy when someone goes looking for you.

  3. Attracting Customers

    Getting new people to discover your business consistently.

  4. Conversion & Sales

    Turning interest into a paying customer without losing opportunities.

  5. Retention & Repeat

    Getting customers to come back, buy more and refer you.

  6. Data & Decisions

    Knowing what works and deciding with numbers instead of hunches.

Who created GH Potens

GH Potens was created by Fábio Andrade, who has more than 25 years of sales experience, based on the method GH Act uses with the companies it works with. The idea is simple: bring that method to people without a marketing team, in clear language and at an affordable price.

  • Everything explained

    Every number shows where it came from, what it means and what to do with it.

  • Your data stays yours

    An encrypted backup every day. We do not sell data and there are no ads in the app.

  • Made for people who run the business

    It speaks the language of a business owner, not of an agency. You understand everything without having to study marketing.

Start for free. If you want the full plan, it costs less than a lunch.

Assessment

Free

no card and no sign-up

  • A score from 0 to 100 for each of the six areas
  • The bottleneck, with an explanation of why
  • A dictionary that explains 36 marketing numbers, plus calculators
Start with the free assessment

Pro

US$ 19.80 per month

The 90-day plan, the channels and the dashboard are in Pro:

  • A 90-day plan, reordered when something changes
  • Acquisition channels assessed for your case
  • A dashboard with your monthly numbers
  • Export to spreadsheet and PDF

14-day guarantee. If Pro is not right for you, withdraw in the app itself and get back everything you paid. No reason needed, and no one to talk to.

Founder price for anyone who subscribes by 27 November 2026. You cancel in the app itself, whenever you want.

In reais and euros the number is the same: R$ 19.80 or € 19.80, depending on the country.

Frequently asked questions

Is it really free?

Yes. The assessment asks for no card and no sign-up. You only pay if you want Pro, which brings the 90-day plan for US$ 19.80 a month.

Do I need to know about marketing?

No. The questions are about your business, in everyday words. And when a marketing term shows up, the app explains what it means.

Does it work for my kind of business?

It was made for micro, small and medium-sized businesses in any line of work: retail, services, industry or online.

Does it replace an agency?

No. The app tells you what to do and in what order. The work can be done by you, your team or someone you hire. And with the plan in hand, it is easier to hold whoever does it to account.

What about my data?

It stays on your device and on our server, with an encrypted backup every day. We do not sell data and there are no ads in the app.

What if Pro is not right for me?

You have a 14-day guarantee from the first payment. If you give up within that time, in the app itself, you get back everything you paid, on the same card and with no reason needed.

Can I cancel Pro whenever I want?

Yes, in the app itself, without talking to anyone. Access continues until the end of the period you have already paid for.

Why GH Potens?

GH stands for growth hormone. Potens is Latin for powerful, capable, and it is the root of the words potency and potential. The name says what the app does: it works on what makes a business grow, starting from the potential it already has. GH is also the initials of GH Act, the company behind the app.

Easy to understand, quick to answer.

See the bottleneck and decide with confidence. No card, no sign-up and no sales call.

Get my free assessment
  • No card
  • No sign-up