Assessment
Free
no card and no sign-up
- A score from 0 to 100 for each of the six areas
- The bottleneck, with an explanation of why
- A dictionary that explains 36 marketing numbers, plus calculators
Free marketing assessment
Quickly answer a few questions about your business and your marketing. You get a score from 0 to 100 for each area, and you see which one is holding back your sales.

Once you can see the bottleneck, it gets easy to decide where your time and money should go.
First, 8 about your business: what you sell, who to and what you want right now. Then 18 about your marketing, with answers to tick. No technical terms, and the app keeps what you have already answered.
Each area of your marketing gets a score from 0 to 100. The app shows which one is holding the others back, and explains why.
In Pro, the assessment becomes a list of actions in the right order, sized to the hours you have each week.
Images from the app, with an example business: a neighbourhood bakery.


A ready-made spreadsheet or an AI answer gives you a text that is out of date by next month. GH Potens changes the plan as your numbers change.
Shows where your marketing stands today, with a score for each area.
Sorts out what to do first: what brings the most results for the least effort.
You note down four numbers a month. The plan adjusts, and once a bottleneck is solved the app points to the next one.
That way, next month’s plan always starts from what happened this month.
Being clear about who you sell to, what you solve and why anyone should pick you.
Being found and looking trustworthy when someone goes looking for you.
Getting new people to discover your business consistently.
Turning interest into a paying customer without losing opportunities.
Getting customers to come back, buy more and refer you.
Knowing what works and deciding with numbers instead of hunches.
GH Potens was created by Fábio Andrade, who has more than 25 years of sales experience, based on the method GH Act uses with the companies it works with. The idea is simple: bring that method to people without a marketing team, in clear language and at an affordable price.
Every number shows where it came from, what it means and what to do with it.
An encrypted backup every day. We do not sell data and there are no ads in the app.
It speaks the language of a business owner, not of an agency. You understand everything without having to study marketing.
Free
no card and no sign-up
US$ 19.80 per month
The 90-day plan, the channels and the dashboard are in Pro:
14-day guarantee. If Pro is not right for you, withdraw in the app itself and get back everything you paid. No reason needed, and no one to talk to.
Founder price for anyone who subscribes by 27 November 2026. You cancel in the app itself, whenever you want.
In reais and euros the number is the same: R$ 19.80 or € 19.80, depending on the country.
Yes. The assessment asks for no card and no sign-up. You only pay if you want Pro, which brings the 90-day plan for US$ 19.80 a month.
No. The questions are about your business, in everyday words. And when a marketing term shows up, the app explains what it means.
It was made for micro, small and medium-sized businesses in any line of work: retail, services, industry or online.
No. The app tells you what to do and in what order. The work can be done by you, your team or someone you hire. And with the plan in hand, it is easier to hold whoever does it to account.
It stays on your device and on our server, with an encrypted backup every day. We do not sell data and there are no ads in the app.
You have a 14-day guarantee from the first payment. If you give up within that time, in the app itself, you get back everything you paid, on the same card and with no reason needed.
Yes, in the app itself, without talking to anyone. Access continues until the end of the period you have already paid for.
GH stands for growth hormone. Potens is Latin for powerful, capable, and it is the root of the words potency and potential. The name says what the app does: it works on what makes a business grow, starting from the potential it already has. GH is also the initials of GH Act, the company behind the app.
See the bottleneck and decide with confidence. No card, no sign-up and no sales call.
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